1. Product Overview
Lite Cashback is a web-based cashback and coupon platform where users shop via affiliate store links and earn cashback on completed purchases. The accumulated cashback can be withdrawn through multiple payout modes such as bank transfer, PayPal, or gift vouchers.
Primary objectives:
Provide a central place to discover cashback-enabled stores and offers.
Drive users to partner stores via tracked links.
Help users earn, track, and withdraw cashback seamlessly.
2. Core User Flows
2.1 Browse Stores and Offers
User visits the Home Page.
-
User views sections like:
“Top Stores”.
“Top Shopping Offers”.
-
Offers display:
Title (e.g., “Get 10% off sitewide”, “Get 40% off sitewide”).
Cashback info (e.g., “Up to 26.25% Cashback”, “Flat 54% Cashback”, “0% Cashback”).
Supporting coupon copy explaining eligibility, applicable categories, exclusions, and validity.
2.2 Shop via Cashback Link
From an offer/store card, user clicks through to the merchant via a tracked link.
User shops on the merchant site “like you always do”.
2.3 Earn Cashback
When purchase is tracked/validated, cashback is applied to the user’s Lite Cashback account.
Cashback values follow the configuration shown on the offer (e.g., percentage or flat rate).
2.4 Withdraw Cashback
User can withdraw approved cashback balances.
-
Available payout options include:
Bank transfer
PayPal
Gift voucher
3. Key Features (Functional Scope)
3.1 Home Page Content
Hero “Browse – Shop – Earn – Withdraw” funnel explaining the 4-step process.
-
Promotional sections:
“Top Stores” (store discovery surface).
“Top Shopping Offers” (offer and coupon discovery).
-
Repeated offer blocks with:
Discount headline (e.g., “Get 10%/16%/40%/41%/5% off sitewide”, “GET25%OFF”, “Get 15% off sitewide”).
Cashback descriptor: “Up to X% Cashback”, “Flat Y% Cashback”, “Up to $60 Cashback”, or “0% Cashback”.
-
Detailed copy for some offers explaining:
Save X% on selected items sitewide.
Check eligibility criteria, categories, exclusions, and offer validity before applying the coupon at checkout.
3.2 Brand & Trust Section
Section titled “EnactCashback: Savings Made Easy”.
-
Highlight statistics (labels implied by context; numbers shown):
“1500+”
“100k+”
“42k+”
“200k+”
(These likely represent stores, users, offers, and transactions, but exact labels are not present in the content.)
3.3 Withdrawal Capability
Dedicated section: “Withdraw your Cashback Anytime”.
-
Text emphasizes:
Multiple payout modes.
User flexibility to choose preferred option.